Guy Cooke
Director of Advisory
Wimberly Allison Tong & Goo (WATG)
Guy Cooke heads WATG’s Advisory studio in Singapore, where real estate economics intersect with creative hospitality design solutions. With experience across Asia, the Middle East and Europe, Guy has consulted on an extensive array of projects—from hotels, resorts and branded residences to mixed-use and attraction sector. His expertise lies in market analysis, development strategy and financial feasibility, guiding clients to optimize commercial success through delivering resilient guest-centric destinations. An avid follower of lifestyle and sector trends, Guy integrates cultural insight, data-driven research, and creative thinking to unlock value and deliver future-ready solutions. Under his leadership, WATG Advisory bridges the gap between strategy and design, guiding clients from concept through to completion with a focus on ROI, market fit, and enduring impact. Guy is a trusted advisor to hotel developers and investors navigating the evolving hospitality landscape, offering clarity and strategic direction in an increasingly competitive global market.
https://www.linkedin.com/in/guy-cooke/
etan@watg.com
